Serina Marketing executes an effective marketing, sales and communications campaigns to position destinations or hotels on the German MICE (Meetings, Incentives, Conferences & Events) market successfully. Through excellent contacts to decision-makers, our intention is to create demand for your product and secure international events.
MICE Marketing, Sales & Live Communication:

MICE Marketing, Sales & Live Communication:

  • Consulting, Market analysis and evaluation
  • Qualified database agency, corporate and association contacts
  • Product Development and Development of the Brochures
  • Positioning of your product on the MICE market
  • Strategic customized sales – and marketing activities
  • Design and implementation of road shows, workshops, events and trade fairs
  • Media planning and implementation, PR UNIT
  • Planning and conducting sales calls
  • Support and appointment management on industry-related trade shows
  • Organizing and conducting fact-finding missions
  • Market research and trend analysis
  • Comprehensive database with high-quality media contacts for the German-speaking markets
  • Consulting in all PR matters
  • Coordination of events and press events
  • Organization of press trips
  • Cross-marketing activities